" }, { "@type": "HowToStep", "position": 3, "name": "Paste Into Your Website Header", "text": "Add the pixel code to your website's section. For Shopify, paste it in theme.liquid. For WordPress, use a header scripts plugin. For Webflow, add it to custom code in project settings." }, { "@type": "HowToStep", "position": 4, "name": "Configure Notification Types", "text": "In your ProofEdge dashboard, choose which notifications to display: purchase alerts, visitor counts, signup notifications, or review highlights." }, { "@type": "HowToStep", "position": 5, "name": "Go Live and Track Results", "text": "Activate your widget. Social proof notifications start showing immediately. Monitor impressions and conversion impact in your analytics dashboard." } ] }

How to Add Social Proof to Your Website in 2 Minutes

Adding social proof to your website takes under 2 minutes with ProofEdge. Create a free account, copy a single line of JavaScript, and paste it into your website's header. Works with Shopify, WordPress, Webflow, Wix, Squarespace, and any custom HTML site. No coding knowledge required.
⏱ Total setup time: ~2 minutes

Step-by-Step Setup Guide

1

Create a Free ProofEdge Account

Go to proofedge.io and click "Start Free Trial." Enter your email, create a password, and add your website URL. No credit card required — the Starter plan is free forever with up to 1,000 visitors/month.

2

Copy the Tracking Pixel

After signing up, your dashboard will show a unique JavaScript pixel. Copy this single line of code:

<script src="https://www.proofedge.io/pixel.js" data-site="YOUR_SITE_ID" async></script>

The async attribute ensures the script loads without blocking your page — zero speed impact.

3

Paste Into Your Website Header

Add the pixel code to your website's <head> section. Here's how for each platform:

Platform-Specific Instructions

Shopify

Go to Online Store → Themes → Edit Code → theme.liquid. Paste the pixel just before the closing </head> tag. Click Save.

WordPress

Install the Insert Headers and Footers plugin (or use your theme's header scripts option). Paste the pixel in the "Scripts in Header" field. Click Save.

Webflow

Go to Project Settings → Custom Code → Head Code. Paste the pixel. Click Save and publish.

Wix

Go to Settings → Custom Code → Add Code. Paste the pixel, set placement to "Head," and apply to "All Pages."

Squarespace

Go to Settings → Advanced → Code Injection → Header. Paste the pixel. Click Save.

Custom HTML / React / Next.js

Add the pixel directly to your <head> section in your HTML file, or use a useEffect hook in React to inject it dynamically.

4

Configure Notification Types

In your ProofEdge dashboard, choose which types of notifications to display:

Place notifications on pages where buying decisions happen: checkout, pricing, and signup pages.

5

Go Live and Track Results

Activate your widget. Social proof notifications start appearing to visitors immediately. Use your ProofEdge analytics dashboard to track:

Pro tip: Start with purchase notifications on your product or checkout pages. This is the highest-converting notification type for most e-commerce stores. After a week of data, A/B test adding live visitor counts to your pricing page.

Troubleshooting Common Issues

Notifications not showing?

Make sure the pixel is placed inside the <head> tag, not the <body>. Check that your site ID is correct. Notifications only appear when there is real activity data to show.

Widget affecting page speed?

ProofEdge's pixel is under 2KB and loads asynchronously. It should have zero impact on your Lighthouse score. If you notice any issues, ensure the async attribute is present on the script tag.

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